Multinational companies (Global Corporates) promote and improve their products and services by collecting opinion from people all over the world. Before launching new products or services, they need to find out consumer preferences. They conduct survey and utilize the results to improve their products. After launching a product they conduct survey to study the consumer mind. Also to compare their market reach with their competitive brand they conduct survey.
There are hundreds of Survey Companies (Market Research Companies) all over the world. Their main job is to conduct online survey on behalf of the Multinational Companies. These Survey companies are constantly looking for people like you and me to help them conduct the survey and collect information.Multinational Companies pay huge amount in terms of lakhs of U.S Dollars to the survey companies to conduct survey about their products and services. The survey companies send survey invitation by Email to people all over the world who are registered with them. The survey contains a list of questions designed to find out what people like, what they are interested in, what kind of products they buy, why they choose one product over another, what they think of certain products, how much they spend on various products etc., Each question of the survey has 4 to 5 choice answers among which you have to choose an answer according to your opinion. For completing a survey the companies are paying $5 to $50 per survey. The amount for a survey depends on the number of questions offered and also the reputation of the company who sponsors it.